Job Description
Job Title: Director, Account Marketing Location : Cambridge, MA,
About the Job Sanofi Oncology is on a mission to modernize and strengthen our customer engagement model, allowing us to deliver transformative therapy to patients and meet the unique needs our customers in a new way. The new model emphasizes agility, precision, and deep alignment with the evolving needs of oncology providers and patients, setting a new standard in cancer care. The Account Marketing lead will play a critical role in this by developing and executing a personalized engagement strategy for organized accounts, crafting adaptable and tailored customer journeys. This role leverages a deep understanding of Organized Oncology Account (OOA)-specific needs to design modular offerings, optimize channel mix, and drive performance across GPOs and other organized accounts, aligning with brand strategy. This role reports to the Head of Marketing, US Oncology.
We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world.
Main Responsibilities: - Collaborate closely with Oncology Key and National Account Managers to capitalize on marketing opportunities through organized oncology accounts (GPOs, aggregators, and integrated delivery networks).
- Develop tailored messaging and engagement tactics that resonate with the unique roles of Pharmacists in patient care. Develop and implement a comprehensive engagement strategy for organized accounts, creating flexible, account-specific journeys and modular offerings.
- Lead execution efforts, ensuring alignment with overall brand objectives and customer needs across organized accounts.
- Design content and channel mix tailored to organized accounts, optimizing touchpoints to drive engagement and meet account-specific objectives.
- Ensure content is adaptable, relevant, and aligned with organized accounts’ unique roles in the healthcare landscape.
- Act as the primary marketing liaison to NOSAs and KAMs, ensuring that B2B solutions are integrated, relevant, and scalable for organized accounts.
- Facilitate collaboration and strategy alignment between NOSAs, KAMs, and oncology marketing.
- Oversee strategic planning for GPOs and other organized accounts, assessing opportunities and maximizing impact in alignment with the brand’s overarching goals.
- Lead company engagement plan in all OOA-related events (NCODA, COA, OncCare alliance, Mckesson, Cardinal, etc...)
- Assess the effectiveness of GPO and organized account-specific offerings relative to other marketing tactics.
- Lead the development and scaling of B2B solutions tailored to organized accounts, ensuring alignment with brand objectives and customer needs.
- Evaluate, optimize, and expand scalable offerings that address organized account needs and enhance value delivery.
- Share best practices on deployment of marketing tactics across account-centric field teams.
About You - Bachelor’s degree required; advanced degree in business or life sciences preferred.
- Marketing experience required. Oncology experience preferred.
- Exceptional communication and analytical skills, with a focus on high-impact execution and results.
- Proven success in customer-centric marketing strategy development and cross-functional leadership
- Ability to travel up to 33%.
Why Choose Us?- Bring the miracles of science to life alongside a supportive, future-focused team.
- Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
- Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
- Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
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All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs, and additional benefits information can be found here.
Job Tags
Permanent employment, Flexible hours,